Category: advertising

New figures show that digital advertising spend in the Irish market for 2019 rose by 17% to reach €673m, but the outbreak of Covid-19 will hit spending this year. The latest IAB PwC Online Adspend report shows that display advertising grew by 30% to €326m last year, driven by the growth of Social – which […]

New guidelines on mobile and broadband advertising Telecoms operators should not mislead customers by exaggerating the availability, coverage and speed of mobile and broadband services, according to new guidelines. The new measures around the advertising of mobile phone and broadband services are being introduced by the Advertising Standards Authority for Ireland and come into effect […]